We analyze your sales data and uncover missed business opportunities and upsells you probably didn’t even know about.
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We are a team of experts who will turn your data into increased margins.
We have helped more than one hundred companies gain insights into how their business really works and how to improve their revenue.
The efficiency of these companies has increased, revenues and margins have risen. As a bonus, customer relations and retention have improved significantly.
Solight is a major distributor of electronics in the Czech market. The company’s annual turnover is close to €50 M (~55 M USD). Their salespeople are responsible for relationships with thousands of active customers.
The risk of churn and loss of large and loyal customers was not easy to estimate prior to Insightee’s deployment. The impact WAS significant…
After linking to data from their ABRA ERP system, we were asked by Management to make the actionable insights available, initially to only a subset of salespeople. Let’s call this Group A. This would allow Management to use a control team versus another set of the sales team. Let’s call this team Group B. Using control groups would allow key highlights to unfold.
Salespeople received smart alerts via email on a weekly basis.
When a customer’s typical behavior changed, the salespeople were given direct instructions on how to manage the situation. This also gave salespeople a game plan for that specific account. Something that hadn’t been done before.
Salespeople reported to Sales Directors. Sales Directors had an overall in-depth view of the business. They easily identified the causes for customer churn risk and made decisions to avoid further financial losses.
Because we have the power of the Insightee method from many of our other companies, we were not surprised by the results of the Control group.
After only 2 months, the following key metrics revealed themselves:
The company had an overall successful period in the Fall of 2022. However, the increase in revenue generated by salespeople using Insightee (Group A) was on average 70% higher than by the salespeople not using Insightee (Group B).
When salespeople in Group A actively spoke to accounts that were highlighted by Insightee, Management saw a 40% increase in order frequency
When salespeople called on their accounts, they were able to expand on the customers product offering versus remaining static with historical items.
The usual retention rate was 74% in the test group and 85% in the comparison sample. After the deployment of Insightee, there was an increase to 87% in both groups.
This therefore means that 13% more customers started to reorder using Insightee than had been the norm.
We have measured that the related increase in revenue is mainly due to an increase in orders. Thus, the usual time between orders has been reduced. The average order value has not changed significantly. In addition, the variety of products ordered has increased.
When comparing the related gross margin earned through the extra Insightee and the total cost of Insightee, it is evident that our service has an annual return of approximately fourteen times.
The company is also indirectly recouping their investment in the ERP system in which they honestly collect their data.
It is a fact that they also have many different management, analytical and operational reports. They were created by specialists to the best of their ability. They were no less expensive.
But then we, the Insightee team, came along. We took their company data – and we gave them a smart, easy and rapid boost to their profits.
Are you making the most of your company data or is it lying idle in an expensive system?
Do your salespeople know which products individual clients are more likely to buy than others?
Do you know the detailed context of which customers, products and salespeople are experiencing the greatest loss of revenue?
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Compared to the best of our existing campaigns we have achieved 45.8% more ROI, 231% more revenue and 63% more purchases thanks to ability to find ideal audience.
We have unlocked 46% more revenue from our buyers and sellers while our campaigns performance improved by 130% in open rate, 79% in click-thru rate and 113% in conversion rate. Campaigns have been profitable even after counting-in all generous incentives provided to our customers.
The predictive model driven recommendation engine was super easy to implement, and we found that the recommendations are 85% more likely to lead to sales.
The effectiveness of the personalized approach towards our customers exceeded my expectations.
“Insightee greatly helped us to extend our 24 Vision System with Quality Management Insights. Our users can draw tactical and operational conclusions with just a few clicks. The Insightee team is a group of professionals with significant experience in Data Analytics. They are open, honest and friendly people. We recommend Insightee. They will make your business thrive.
The Insightee service is our great helper providing comfortable and well arranged dashboards for our clients. We use these to help our clients monitor and evaluate the effectiveness of our performance in their brand campaigns. We particularly appreciate the ability to tailor the dashboard to our client’s liking.
Thanks to Insightee, we have consolidated reporting in one place. We base important decisions on relevant numbers and “single version of the truth.” The cooperation also brings us deeper insights into the functioning of our companies.
Insightee participated in the integration review of the insurance project ‘Car Insurance Implementation’. They supported quality assurance based on architecture and conceptual implementation in a data warehouse from a technical perspective (feasibility). In addition, they provided a valid feedback on sprint mode, teamwork and skill sets.
Insightee helped us to successfully implement the company’s business and financial reporting. We have the entire solution fully automated, including complex data transformations and calculations. They continuously provide us with the key know-how needed to manage Business Intelligence. We have not only an interactive analysis tool, but also a better system for organizing related source data and code lists. We can look at the operation of the company from different angles. Whatever the status of your business data, Insightee will handle it. We intend to jointly improve the efficiency of production and other areas.
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